Archive September 2019

Renda Extra

O E-book Renda Online é um MÉTODO Início Rápido foi criado para você iniciar o seu próprio Negócio Digital e vender rapidamente, mesmo com uma quantidade relevante de seguidores, e até mesmo sem aparecer, pois ensina você a iniciar suas vendas durante técnicas que foram testados e aprovados e que apresentam resultados relevantes em diversos nichos do mercado digital, tanto para a nossa agência, quanto para muitas pessoas cujos recursos são apresentados ou os métodos antes de vir ao público. Testado e aprovado em nichos do mercado digital como: emagrecimento, negócios, educação, desenvolvimento pessoal, religião, relacionamentos e etc. https://go.hotmart.com/X11302483P

 

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What Is Content Marketing And How It Works

Have you always asked yourself just what is content marketing and how does it work? It’s something that has become increasingly prevalent now that many people access the internet from different electronics, including phones, tablets, and laptops. This method of marketing includes sharing different types of content, such as blog posts, high-quality images, infographics, and more. If you’d like to get started, there are some things you need to know.

Avoid the Common Mistakes Marketers Make

Some marketers are a bit too pushy when trying to deliver an important message. Rather than engaging with the readers, they may be pushing a product too much. The purpose of marketing is to attract business and make sales, but you have to be creative about the approach. Simply trying to push a product and constantly talking about that product will not get you very far.

Aside from being too pushy, avoid overdoing the SEO. Yes, it’s important to use certain keywords in your content, but that doesn’t mean you should stuff the content with those keywords. If the content lacks substance and doesn’t have much to offer to the readers, you’re not going to have the best success with content marketing. It’s important to understand that content marketing isn’t as hard as it seems, but you have to avoid making these mistakes if you truly want to see the fruits of your labor.

Use Videos to Tell Stories

How many videos have gone viral on the internet? It’s impossible to count them all because there are so many that have made an impression, whether good or bad. One of your goals should be to create compelling videos where you’re not just selling a product, but actually telling a story that touches your audience. The experiences you have could be used to create a video that people can relate to and enjoy for all kinds of reasons.

If you’re getting shares, people will take the time to search you up. They’ll look at your social media accounts and they may start following you and your business. Going viral for all the right reasons is a great way to grow your business. Of course, you can’t predict what will go viral and what won’t, but simply being honest and relatable in your videos could get you further.

Write Well on All Platforms

If you’re a skilled writer, use your talent to write well on all platforms. You’ll need to use social media for marketing purposes. The quality of your posts is crucial. If they’re not well-written, they may be overlooked by your followers.

Write engaging posts that are getting straight to the point. There is no need to beat around the bush on social media. Discuss your thoughts, provide commentary, and interact as professionally as possible with followers.

Now you no longer have to ask what is content marketing and try then to figure out how to use it wisely. You now know more about this type of marketing so you might be ready to give it a try for yourself. Make sure you’re not making those common mistakes and are simply focused on taking the right approach with everything you do, such as creating compelling videos and writing out posts on social media. If you’re doing it right, content marketing could help you grow your business.

How I added THOUSANDS to my monthly income by fighting against an accepted marketing law

Is Pareto’s Law putting your business in danger?

You’ve probably heard of Pareto’s law. It states that around 20% of the work you do produces 80% of the results.

So, for example, you may find in your business that 20% of the things you do bring in 80% of the money.

In the past, there’s been a fair old measure of truth in that for my business.

Years ago 20% of the things I did (mainly maintaining my continuity programs) brought in 80% of my income.

Maybe you’re in the same boat?

Do you have a list and find that writing and emailing promos brings in 80% of your income but takes only 20% of your time?

Or perhaps you have 10 AdSense sites but find that just 2 of them bring in 80% of the money?

Either way, it’s an interesting law.

But I’ve changed my mind about the widespread acceptance of Pareto’s Law among internet marketers and I think it should be given a little more thought.

Yes, I know the guy was probably a genius and I’m just some scruffy git living in Yorkshire but everyone can have an opinion right?

It’s CRAZY that most of your income should come from a relatively small percentage of what you do.

Google can wipe out businesses overnight by changing its SEO algorithms and if your pasta is all on one basket (Pareto was Italian) then you can lose it all in one go.

Now hang on because I KNOW that isn’t what Pareto actually meant.

He meant that despite your best efforts you find that only 20% of your hard work yields results.

But I still think it needs investigating and experimenting with if you want your business to be safe.

So here’s what I’ve done…

A while back I put together a pie chart of where my income comes from.

It’s a very interesting exercise and I suggest you do this just to see how your business makes money even if it’s not much

And I found my income mostly comes from the things below (in no particular order) email marketing, continuity, software, coaching, CPA, offline marketing, middleman ventures, selling my own products, passive income from blog and Adsense sites, apps and PLR

…and bits of other stuff here and there

And when I pie charted it out I could see that Pareto’s Law DIDN’T apply to my business any longer

But that’s only because I implemented the technique I’m about to share with you:

What I did was simple.

It was to concentrate my marketing efforts on the income streams that weren’t performing as well as the main ones, and to bring their level of income into line.

Simple yes?

Before I did this I ended up with three main things bringing in the bulk of my income.

I’ve now increased this to seven ‘main’ income streams by concentrating on the ones that performed not as well.

Obviously I made more money into the  bargain too

How so?

Well, the stupidly simple pie chart showed me where to concentrate my efforts.

It gave me focus.

I didn’t neglect the other streams on the chart – I just keep doing what I always do to keep them working – a little outsourcing, some tracking and tweaking and the usual amount of promotion, traffic driving, and advertising.

But instead of creating new products or ideas I concentrated the rest of my free time focusing on the smaller streams and getting them up to the levels of the best

performers.

Bloody Hell, what a difference!

I’m not just talking about the extra thousands it added to my bottom line (although that was very welcome)

Instead, I was gobsmacked that such a simple exercise could result in such a change.

Best of all, these ‘smaller’ streams (which are now larger)have remained on a par with the bigger ones.

More money coming in.

All because I didn’t look at my pie chart and expect to see 20% of my ventures bringing in 80% of the profit.

It’s not inevitable, and as we all know, rules are there to be broken 🙂

It’s a REALLY interesting exercise, and if you have more than one stream of income you MUST try it.

Yeah, I know the above is all very simplistic and compared to Pareto’s work and the contribution it’s barely a pimple on the arse of accepted knowledge.

But I care not a jot, because it added several grand to my bottom line, and I thought I’d share just in case it can do the same for you 😉

If you found this helpful and informative, there are nine more  – no optin, 100% free, short, to the point reports like this – CLICK HERE

 

$14,500 a month from giving people permission to become successful!

I really like this

..and I’m kind of proud of it too because this is a client of mine, who is definitely moving onto big things, all built on this method we devised.

So this is someone who was making a few thousand a month in the self-help niche and whose major interest is in the area of why some new business startups are successful but most aren’t

She looked into this and found that the business niche, start-up capital, location, age of business person, experience and a shedload of other things didn’t actually seem to matter too much when it came to which businesses were successful and which folded.

What really seemed to matter in her opinion, was the attitude to rules that the business person has.

Now if you’ve read any of my products or emails you’ll know I’m a huge believer in doing something, then apologizing if you ‘get caught’ rather than asking permission upfront and being turned down.

So when she told me that she was convinced that the person who bent the rules was much more likely to succeed I was really interested and intrigued.

She said that typically the person who was less restrained by factors such as local legislation, popular ethics (one example she gave was someone who set up a competing shop next door to an existing one and put the existing one out of business)and not being worried about what other traders or even customers thought was more likely to succeed than someone who ‘toed the line’ and did everything by the book.

The really interesting part to this is that she told me she’d found a change in behavior in people she knew personally who had started businesses and almost failed but then pulled back from the brink:

They learned to be less restrained by rules and ethics and take more chances, and adapted their behavior accordingly!

Do you see where this is going yet?

See where the money is going to come from?

She created a whole product around ‘freeing’ yourself up from restraint by learning to think like a business person.

She wrote a book (to brand herself as an expert) created a course and offered personal consultations and coaching.

All offers to take people who were natural rule-followers and turn them into people who thought like successful business owners.

I don’t mean by becoming ruthless or nasty (although caring less about what others think of you was a key part in this), it was more about overcoming the built-in problem most of us have with stepping outside the rules.

It’s about looking at rule-breaking and risk-taking from an objective perspective NOT as the socially conditioned school kid that most of us feel inside us when we might ‘get into trouble’ or have someone else disapprove of our actions.

I’m totally comfortable with this and think that if you want to be successful you have to bend the rules from time to time and not worry about it

When I was first starting out I’ve certainly sent out cheques that were incorrectly made out or not signed to give me enough time to get the money together…

…or phoned a competitor pretending to be a potential customer in order to get a look at their pricing structure.

Anyway, my client is doing incredibly well-teaching people how to move over from being a rule follower to a rule breaker.

She’s got some cracking branding in place and I think she’ll make a LOT of money from this.

Last time we spoke she was making over $14,000 a month from her products and (mostly) coaching program.

She says most of her clients are absolutely delighted with their newfound ‘thinking freedom’ and almost always show an upturn in business or performance.

All for showing people the way to the ‘dark side’ eh? 🙂

If you found this helpful and informative, there are nine more  – no optin, 100% free, short, to the point reports like this – CLICK HERE

How I Structure The ‘Bread And Butter Part Of My Income…

For quite a while my income was shaky when I first went full-time online.

I’m not talking about the actual amount that came in – I seemed to earn at least the same as the previous month if not a little more each month.

But it felt shaky because I knew that I had to make sales every month to keep it coming, and that’s more stressful than you might think.

Don’t get me wrong, it’s not as stressful as being a coal miner or an emergency room nurse, but it did have its moments

And with one baby and another on the way, I knew I needed some stability financially as quickly as possible.

Remember although it had been a while since I quit my job I was still having to make NEW sales each and every month to keep my income at this level.

And that’s hard work whatever level you’re at.

So I took a step back and looked at the whole internet marketing niche from a very common-sense viewpoint

I could see I needed to build a core income, (or ‘bread and butter’ income as I later called it) that would basically pay my bills and leave me with room to breathe and be creative to build my business.

 I had to find a way to get hundreds of people to pay me on the same date every month so I knew when and how much money I had coming in…

 …and all I would have to do was create fresh content for them each month, NOT have to make new sales, be forced to find new customers or worry about driving new traffic.

 The answer was recurring payments, continuity, subscriptions, membership sites or whatever you want to call it.

 The payment processor (I used Clickbank to start with) was already available to me so I just needed to look round to see what type of product was selling well.

 I did a few day’s research and decided I’d go into the PLR creation business!

Within a month or so I’d built a PLR membership site (I outsourced the creation of the PLR packages)…

Within 30 days my original PLR site had sold out so I built a second one, marketed it in the same way and that one sold out too!

I learned quickly that limiting the places in my PLR membership worked very well in terms of scarcity, and limited each site to 100 people initially.

IMPORTANT: I worked my arse off to sell those PLR places, using all sorts of techniques from mailing my list right through to banners, swapping ad placements, offering $1 trials to my partner’s lists and including affiliate programs to attract more JV partners.

Looking back, one of the other best things I did was to work solidly for two days tracking and collating which selling/traffic method worked the best, and for the following month put all my efforts into THOSE methods alone.

The result was that I had much more than my monthly bills covered by this continuity (around $5400 per month and that increased dramatically as I added more continuity sites) and the stress and pressure of having to make new sales every month lifted like a kid losing his grip on a helium balloon.

$5400 was TWICE the salary I’d dumped to go full-time online BTW 🙂

So that was my method.

Simple and straightforward – just add hard work and mix.

It’s easy to do the same…

Research what content or service people want and make it into a continuity site.

Work your danglies off promoting it in every way you can think of or afford and then spend a solid 48 hours tracking which methods work.

Then work your butt off AGAIN focusing on just those methods.

Finally (and this is a biggie), plug your continuity program into the back end of EVERYTHING you do.

 EVERYTHING!

If you have a sales funnel make sure it’s in there, even if it’s entirely unrelated.

Yes even with unrelated products this does work but track and test it so you know your numbers.

Make sure that every new subscriber who comes onto your list knows about your continuity and are reminded regularly about it.

Create a discount offer and place your ad on your JV partner’s thank you pages in exchange for you promoting their launches

Email your ENTIRE list when you add new content. Tell them about this months’ exciting new content and if they haven’t joined yet tell them that they should.

Make the email appealing enough to pull in new members.

By doing this you’re letting existing members know that there is new content to download but you’re also making the email into a teaser to encourage new members.

If you frame your emails this way it’s really just sales copy 🙂

  1. Q. When is the right time to launch your first continuity site?
  2. A. RIGHT NOW!

As soon as you feel you know even the basics of your internet marketing business, start working on the continuity sites that will make up your bread and butter income.

It’ll take away much of your stress, remove your reliance on having to do launches every six weeks to make money and eventually it will totally remove some of the dependence you have on JV partners and affiliates.

It’s why I don’t need to do launches and why I don’t need affiliates.

It makes you free from needing others

It makes you your own person in a business sense.

Create continuity sites – it makes a HUGE difference.

If you found this helpful and informative, there are nine more  – no optin, 100% free, short, to the point reports like this – CLICK HERE

How a guy built a seven figure online business…

You ever noticed that some of the best online marketers don’t actually study online methods?

They study offline ‘traditional’ methods.

So anyway, this guy I know –  earns multiple seven figures a year from his online business.

His customers think he’s great and his products sell like crazy

His secret?

He studies traditional methods of selling.

I’m talking about techniques and methods that were popular before the internet, then he finds a way to automate it using technology and put it online.

Same techniques, newer technology.

For example, he knows that when you run an ad in a newspaper it needs to be seen on average around 8 times by a prospect before they’ll buy.

So he uses retargeting in his online business (you know those ads that seem to follow you around when you’re browsing?)…

…to make sure that he gets the necessary eight views (at least) per prospect.

He also knows that we’re more likely to go  back to the guy that we’ve successfully bought from in the past and that we trust for our next purchase rather than go to a new salesman or company

So he treats his buyers’ list like family.

He also knows that we’re more likely to buy based on:

==>> Trust

==>> Familiarity

==>> Word of mouth from trusted sources

==>> Past experience

==>> …and a dozen other factors rather than being sold by ‘cold’ marketers

So he uses technology to automate and replicate the conditions he needs and to fulfill the above requirements!

By clever use of Facebook, autoresponder emails, tweets, forums, psychology and tracking and testing he knows pretty much what he should be saying to his new  prospects, his existing customers, his existing subscribers, and his VIP clients at any given time to maximize their value to him

Technology doesn’t have to mean distant and impersonal either:

If a personal handshake is required to seal a deal with a VIP client he’ll replicate it with a personalized video, gift or (snail mail) letter that will have the same effect.

If he launches a new ‘line’ of goods or product he’ll hold a VIP ‘viewing evening’ for his most valued customers, and make them aware that they’re in his inner circle

I’ll say it again – He replicates the best ‘old school’ selling techniques using current technology.

If it worked fifty years ago don’t think it won’t work today, because my friend is living proof it DOES

When you first look at his business it looks horribly complicated.

But if you’ve ever bought a premium car from a salesman, bought shares through a city broker or hold an Amex Gold or Platinum card you’ll recognize what he’s doing immediately

He’s looking after his customers, in the same way, you’d be looked after at the Savoy or Waldorf Astoria in 1922

Sure, he might be using modern technology but he’s building relationships, selling products and acquiring prospects in ways that have been used for hundreds of years.

If you think online business is any different to offline business think again.

We’re still selling to human beings and we haven’t evolved anywhere near as fast as technology.

We still like to feel special.

The really successful marketers online know that and use it

If you found this helpful and informative, there are nine more  – no optin, 100% free, short, to the point reports like this – CLICK HERE

$4,214 Per Month From Cheat Sheets

I love this and it’s very clever..

It works because it connects the marketer in question with his list and reinforces the ‘I care about my subscribers’ bond.

It also makes him an extra four grand a month on top of his affiliate commissions, although not in the IM niche – he’s in the health, weight loss and running niches but I

can’t see a reason it won’t transfer into any niche nicely.

Here’s how it works.

As well as selling his own products (one core product actually) in each niche he’s also an affiliate marketer.

So he promotes multiple different weight loss products, running products, exercise equipment and similar because he recognizes that just like the make money online niche, people try every method until they find what resonates with them (and even then they often keep buying)

He’s promoted successfully for a number of years and sales were fine, but here’s how he’s managed to add another $4k to his bottom line using cheat sheets in his affiliate marketing:

When he selects a product to promote as an affiliate he buys it himself (or gets a review copy) and takes the time to go through it so he knows it well.

Then (and this is the clever bit) he creates a ‘cheat sheet’ that summarises the whole product into one PDF, sometimes even including a flowchart.

In essence, he creates an ‘at a glance’ guide to the product that simplifies, outlines and gives the buyer a snapshot of what’s involved.

And then when he promotes the product he simply says that he’ll include his own personal cheat sheet in with every purchase.

Now this works on a number of levels..

The buyer knows that our affiliate must have actually read the product in order to product the cheat sheet so he knows it’s a genuine and personal recommendation not just seom throwaway ‘quick promo to his list’

The buyer also knows that the cheat sheet will be a great help in finding the parts that interest him or her, and will allow him to get an overview of what’s involved and so

the main product doesn’t seem quite so overwhelming – this also cuts down refunds.

(How many times have you bought something and then stared in dismay at the 11 videos you need to watch to find out what the product involves? The Cheat Sheet overview is a huge help in situations like this)

And finally, because our affiliate includes an offer of help in with the cheat sheet (email me if you need anything) he builds trust and rapport with his readers.

It’s working really well for him and I can’t see any reason why it wouldn’t transfer to any niche..

If you found this helpful and informative, there are nine more no optin, 100% free, short, to the point reports like this – CLICK HERE

Are You Still Trying To Compete? Maybe That’s Why You’re Not Getting Anywhere…

I think it was Dan Kennedy who coined the famous question that every marketer needs to ask themselves at least once in their career:

Why should I, your prospective customer,  choose to do business with you versus any and every other category available to me, including doing nothing at all?”

Why you? Why should they choose to do business with YOU? (or ME for that matter)

The answer, of course, is that you ideally need your customers to come to you, which means two things:

ONE: Not trying to be everything to all people

TWO: Becoming unique by going niche

It’s important to understand that repelling people away from your business is a key part of your success and ultimately is good for

business as well as attracting them.

Don’t be a web designer, be a web designer for landscape gardeners.

Focus on that niche and that niche only.

Dentists will look at your service and walk on because it’s not for them. That’s fine.

Because Landscape gardeners will come to YOU because your service is specifically for them.

When you select a niche market you instantly have less competition and more in the way of uniqueness

A Hippy Marketing brand isn’t going to attract people who want to drive fast, expensive cars.

It won’t attract people with a 60 hours a week work ethic and it certainly won’t be right for single blokes intent on being players and bedding every eligible female in the northern hemisphere.

(But there will be niches for that too I’m sure)

But it does, however, attract my market, which is lifestyle-oriented, home-based, time-rich (or wannabe time-rich), family centred ethical approach to internet marketing.

Those that think it’s all hippy-dippy crap walk past, which is fine with me because they’d be a bloody hard sell anyway…

In my opinion, being just an internet marketer isn’t going to cut it for much longer.

There are too many new marketers coming onto the scene and very little to differentiate them.

The guys and gals who are relatively new to the scene and who are making good money are the niche marketers. 

These are the ones who focus solely on Amazon mini-sites, or CPA techniques or email marketing…and little else.

Look at the successful blogs and sites you see out there – they’re much more focused than they were a decade ago. 

Single mum entrepreneurs, day trading for the over 50’s, sports betting for women.

Niche.

Differentiation.

It defines your market and separates you from your competition…and it’s possibly the reason that you maybe haven’t found the success you’ve been looking for?

If you’re not niche enough the competition will become enormous if it hasn’t already.

In most markets, I reckon the business trying to be all things to all people will hit problems very quickly.

Look at what you offer and if you’re trying to appeal to everyone perhaps have a rethink about where your interests lie and what else you COULD offer…

…but go NARROW not broad…

If you found this helpful and informative, there are nine more  – no optin, 100% free, short, to the point reports like this – CLICK HERE